LeadJen a marketing services company that does outsourced appointment setting was Jesubi’s first customer. Because LeadJen has to constantly benchmark itself against internal teams, maximizing sales prospecting efficiency and results are vitally important to its business. One of the benchmarks that LeadJen uses is touches per hour. How many times does a sales rep leave a voicemail, have a conversation or send an email per hour. In LeadJen’s early days, the company used whatever sales force automation tools its clients used – which as you can imagine included all the major players, salesforce.com, netsuite and microsoft. As a company, Leadjen’s touches per hour metric was 7.2 touches per hour using old school Sales Force Automation tools. After deploying Jesubi in April of 2007, LeadJen’s touches per hour more than doubled to over 16 touches per hour. LeadJen also saw a 250% increase in appointments set across all client projects after deploying Jesubi.
As a sales manager, it’s great to have a tool like Jesubi available. But doubling sales productivity is only good if a sales team knows the competitive landscape, objection handling and other sales basics. The really nice thing is Jesubi reports on conversation results, so once a teams prospecting efforts are more than doubled, Jesubi can provide insights as to what happens when a prospect or customer is on the phone by answering questions like “Is everyone converting at the same rate”, “what is the no interest rate by sales rep”, “Which reps are getting brushed off more often” and various other categories of conversations.
For the first time, a sales manager gains not only forecast information, but everything that goes into getting an opportunity to the forecast while doubling a sales reps productivity and prospecting efforts


Bill Johnson
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