Archive for the ‘Cold Calling’ Category

Jesubi to showcase solution at Astadia’s Booth 513 at Dreamforce

Jesubi the first solution to bridge the gap between Marketing and Sales will be in Platinum Dreamforce sponsor Astadia’s booth 513.  More and more companies realize that the digital touch marketing automation solutions provide is only beneficial if followed up by a human dialogue.  Jesubi optimizes that process through it’s approach to demand generation.  Jesubi enables [...]

Credibility in Selling

The numbers are in and they are very, very good.  Jesubi is significantly increasing our clients sales productivity.   If an owner of a company or a VP of Sales looks into his/her own forecast the reality is the forecast increases when the sales team has the opportunity to have more discussions regarding the company’s own [...]

Selling rules 101

I have been a sales guy ( i hesitate to use professional in the context of this story ) for 40 plus years.   Like most of my peers who have been wildly successful, I wasn’t born on third base with an easy path to home plate.  I started with nothing and everything I’ve been able to achieve [...]

Culture of Accountability

Have you ever wondered why some sales teams blow their numbers out consistently quarter over quarter, year over year?  In a discussion with a friend of mine we both agreed that the most successful sales teams we had encountered always had a culture of accountability.  It usually started at the top and worked its way [...]

The power of metrics in selling

I had the opportunity early in my sales career to be part of the Parametric Technology Corporation sales team.  For those of you who missed it, PTC went from $ 3 million in revenue to $ 800 million in 8 years and had 40% pre-tax operating margins.  That math extrapolates to a company that investors [...]

What really drives an increase in the sales forecast??

I have always been a big believer in activity drives results.  The best reps weren’t always the smartest ones, but the one’s who figured out how to get things done.  Whether it was getting the client to take a meeting or getting thru the objections the customer inevitably throws at you, they always managed to [...]

How many touches could a sales rep touch if a sales rep could touch efficiently…

All right so it’s a little corny but its a valid question in this economy.  As we start to come out of the worst selling time I’ve endured in my 25 year sales career, sales efficiency will be the thrust of a lot of organizations who are trying to maximize return on invested sales efforts.  The [...]

Is Cold Calling Dead?

I have read several blogs recently where various people have stated “cold calling is dead and in order to play in the web 2.0 game it’s all about e-marketing and lead scoring”. I won’t take anything away from those folks where e-marketing and lead scoring is working, but what happens when it is not – [...]

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