Archive for the ‘Sales Conversion’ Category

What is a good lead score?

As we continue to meet with more executives in a variety of industries it is clear the marketing automation industry has arrived.  The number of people implementing solutions like Marketo, Eloqua and others has grown rapidly.  Most of the people we are talking to are in the B2B space and are interested in these solutions [...]

What is Prospecting Velocity™?

Most sales managers know that if they have 100 deals in the pipeline at the beginning of the quarter how many will close and how long it will take to work a prospect from the earliest stages of the sales pipeline through to closure. Unfortunately, very, very few sales people or sales managers have any [...]

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